All trends
05
New Lifestyles
I Need to Disconnect
Constant connection competes with sleep, attention, and calm. The search for boundaries and in-person experiences is growing.
Part of the Wellness Economy — Well-being as performance.
See the full territoryWhy it matters
Why I Need to Disconnect matters
Attention is no longer an infinite resource, and the least invasive experience can be the most valuable.
Opportunity
Opportunity linked to I Need to Disconnect
Create silent modes, intentional pauses, and services that give back time instead of demanding more screen time.
Strategic question
What could you remove to make the experience feel more human?
attentionmental-healthdisconnection
Source: Deloitte — Connected Consumer, 2024 