FREED
All trends

05

New Lifestyles

I Need to Disconnect

Constant connection competes with sleep, attention, and calm. The search for boundaries and in-person experiences is growing.

Part of the Wellness EconomyWell-being as performance.

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Why it matters

Why I Need to Disconnect matters

Attention is no longer an infinite resource, and the least invasive experience can be the most valuable.

Opportunity

Opportunity linked to I Need to Disconnect

Create silent modes, intentional pauses, and services that give back time instead of demanding more screen time.

Strategic question

What could you remove to make the experience feel more human?

attentionmental-healthdisconnection
Source: Deloitte — Connected Consumer, 2024